Fraud & Identity Fraud & Identity



Fraud & Identity Industry News

TMCNet:  FireEye Appoints Vasu Jakkal as Chief Marketing Officer

[September 12, 2017]

FireEye Appoints Vasu Jakkal as Chief Marketing Officer

FireEye (News - Alert), Inc. (NASDAQ: FEYE), the intelligence-led security company, today announced that Vasu Jakkal, who has driven growth and business transformations as a marketing executive with Brocade (News - Alert) and other technology firms, has joined the company as chief marketing officer (CMO). Jakkal reports to FireEye CEO Kevin Mandia.

In her role as CMO, Jakkal will oversee global marketing initiatives aimed at driving revenue and solidifying FireEye's reputation as a cybersecurity innovator and leader.

Jakkal has 18 years of technology industry experience, including senior management roles at Intel (News - Alert), LSI, and, most recently, Brocade.

Jakkal served as vice president of corporate marketing at Brocade, where she focused on driving preference and demand for networking solutions and led the mission to raise the company's global awareness. Her core responsibilities included global brand, corporate communications, marketing strategy and operations, thought leadership, and a broad range of other marketing activities. Jakkal previously served as chief of staff to LSI's CEO and was head of strategic initiatives and marketing for the company. Earlier in her career, she spent more than a decade at Intel in a variety of leadership roles in markeing, engineering, strategy, and general management.


Jakkal has a master's degree in electrical engineering from University of Minnesota and a bachelor's degree in electrical engineering from College of Engineering, Pune, and she is a graduate of Stanford's Executive Education in Strategic Marketing Management program.

"Vasu's track record of success will be invaluable as FireEye solidifies its reputation as a cybersecurity leader," said Mandia. "Vasu will be a key asset in FireEye's mission to evolve and innovate the technology, intelligence, and services needed to combat today's increasingly sophisticated cyber attacks. With the energy, passion, vision, and strategic focus Vasu brings, she will be an extraordinary addition to our senior management team."

"FireEye's relentless commitment to cybersecurity innovation is reshaping the company and redefining leadership in the security industry, and I am excited to be part of this incredible journey," said Jakkal. "FireEye has a uniquely compelling story and a distinct competitive advantage in the security market. I look forward to working with our team and applying my experience driving marketing transformations to capitalize on the 'FireEye Difference,' extend our leadership reputation, and grow our business."

About FireEye, Inc.

FireEye is the intelligence-led security company. Working as a seamless, scalable extension of customer security operations, FireEye offers a single platform that blends innovative security technologies, nation-state grade threat intelligence, and world-renowned Mandiant® consulting. With this approach, FireEye eliminates the complexity and burden of cyber security for organizations struggling to prepare for, prevent, and respond to cyber attacks. FireEye has over 5,600 customers across 67 countries, including more than 40 percent of the Forbes Global 2000.

© 2017 FireEye, Inc. All rights reserved. FireEye and Mandiant are registered trademarks or trademarks of FireEye, Inc. in the United States and other countries.


[ Back To Fraud & Identity's Homepage ]




Industry Insights

(MobileID) Proactive Fraud Prevention

Interconnect-related fraud such as International Revenue Share Fraud (IRSF) and PBX hacking fraud continue to be a billion dollar problem to the telecom industry.

(Defender Shield) Defense solutions for the modern SMS ecosystem

SMS is a ubiquitous communication method for person-to-person (P2P) text messaging, which has been in use globally for nearly 20 years.

(Defender Shield) Preventing Grey Routes and the Multi-billion dollar Threat

The convenience of mobile messaging has brought communication efficiency to billions of consumers worldwide. As is often the case with widely accepted technologies; however, convenience can provide a vulnerable gateway to fraudulent activity.

Product Documents

Asset Protect

While unlimited or high-volume voice and SMS plans offer great value to subscribers, sometimes fraudsters exploit these plans to avoid paying termination and interconnect fees.

Defender Shield

In a world with ever-increasing Application-to-Person (A2P) messaging needs and competition, improving customer satisfaction and eliminating revenue leakage is key for protecting SMS profits.

MobileID

Accurate and cost-efficient routing of voice calls and SMS is critical. Unfortunately, gathering reliable routing data on ported numbers and keeping up with constant changes in number plans is expensive and time-consuming.

Fraud Solutions

Communications fraud is a $20B annual global problem and growing. Companies are looking for peace of mind so that their business and their customers are protected from the onslaught of technology crime that is damaging their reputations and their balance sheets.